Email Marketing Specialist

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Job Descriptions

  • Email production. Build, optimize, and track global email marketing campaigns.
  • Project management. Execute email campaigns from start to finish while holding to strict deployment dates.
  • Quality Assurance. Serve as point to ensure all email content is accurate, localized, and optimized.
  • Segmentation and email list preparation
  • Reporting. Compiling performance reports and dashboards.
  • Quickly become a subject matter expert for customer and prospect data, email development and programs, marketing tracking and measurement.
  • Structure and implement marketing tests to drive optimization (e.g., test creative, copy, audience segments, etc.)
  • Collaborate with various departments on email marketing execution.

Job Requirements

  • 1+ years of experience in email marketing with demonstrated success in creating and executing effective email campaigns
  • Experience with email platforms and production environments
  • Proven experience in A/B and multivariate test design, execution and analysis
  • Proven experience in execution of complex, multi-step emails
  • Basic to intermediate knowledge of HTML and CSS including responsive design
  • Basic to intermediate SQL knowledge
  • Collaborative with strong problem solving and critical thinking skills
  • Extremely detail-oriented with a desire to test, learn and iterate

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