Marketing Executive

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Job Description

  • Be the main contact with Brand Managers and Brand Assistants for the implementation of the brand marketing campaigns
  • Prepare and Coordinate with each department, the whole year media plan for assigned brands – Propose marketing campaign and activities to Brand Manager/ Operation.
  • Responsible for the creation of the Sales and Marketing plan with help from marketing departments
  • Will personally be responsible for the Promotions, Events, POSM, OOH medias, and their KPIs
  • Managing the Press sample lending and Press sample order for new season
  • Product shooting on magazines
  • In Charge of Marketing Expense reporting – Weekly report – Bi Monthly Report / Visual Merchandising report
  • You will work closely with PR/Partnerships/Event Coordinator and digital to make sure everything is properly implemented.
  • Push to all leaders in marketing the instructions given by Brand Manager and/ or the Principal – You will be responsible of its well implementation
  • Managing a constant growth with a with Higher KPIs the months, (increase Conversion rate, and improving the channel mix)
  • Reporting to Head of Marketing Weekly and Monthly Key Performance indicators on revenue/ New customer/ Customer Acquisition Cost – CAC/ Cost Income Ratio – CIR / Number of orders / Branding actions…
  • Actively co-managing all channels and Make sure everything is well respected in terms of brand guidelines
  • Actively participating in weekly management meetings to take part of the strategic decisions.

Job Requirements

  • University/ College degree in Fashion, Marketing, Communications or related field
  • Have passion for the luxury retail business
  • Fluent in English (speaking and writing) and Vietnamese
  • 1-2 years experience in Marketing (experience in Retail/ Fashion/ Cosmetic/ Luxury Business is preferable).
  • Good skill of MS Office( Word, Excel and Power Point)
  • Good communication and interpersonal skills
  • Planner and thinker with a bias for action/execution
  • Analytical and lateral thinking abilities
  • Should have the personality to stand-up to take responsibilities

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